Privacy Policy

This privacy policy will explain how Patches Emporium (patchesemporium.co.uk) uses the personal data we collect from you when you use our website. For the purpose of this Policy, Patches Emporium is the data controller.

Topics: 

  • What data do we collect? 
  • How do we collect your data? 
  • How will we use your data? 
  • How do we store your data? 
  • Marketing 
  • What are your data protection rights? 
  • What are cookies? 
  • How do we use cookies? 
  • What types of cookies do we use? 
  • How to manage your cookies 
  • Privacy policies of other websites 
  • Changes to our privacy policy 
  • How to contact us 
  • How to contact the appropriate authorities 

 

What data do we collect?

Patches Emporium collects the following data: 

  • Personal identification information (Name, email address, phone number, etc.) 
  • Aggregated anonymised website usage information

How do we collect your data? 

You directly provide Patches Emporium with most of the data we collect. We collect and process data when you:

  • Register online or place an order for any of our products or services. 
  • Sign up to our mailing list
  • Voluntarily complete a customer survey or provide feedback on any of our message boards or via email. 
  • Use or view our website via your browser's cookies. 


Our Company may also receive your data indirectly from the following sources: 

  • Facebook Pixel

How will we use your data? 

Patches Emporium collects your data so that we can:

  • Process your order, manage your account. 
  • Email you with special offers on other products and services we think you might like. 
  • Provide you with relevant advertisements.
  • Implement data-driven improvements to our website

When Patches Emporium processes your order, it may send your data to, and also use the resulting information from credit reference agencies to prevent fraudulent purchases.

How do we store your data? 

When your information is submitted to us, we use it to ensure that appropriate security measures are in place to ensure your information is protected. These safeguards are implemented to ensure that personal data in our possession is not subject to any unlawful forms of processing which include accidental loss, unauthorised access or disclosure. Our Site and Service have Secure Socket Layer (SSL) encryption present amongst other general security measures such as firewalls and password protection to certain areas of our Service. Our employees are trained to ensure that all administrative processes are followed to ensure that your data is handled and processed accordingly. These measures are regularly reviewed to ensure that your personal data is being stored in the most secure way possible.

The data we collect from you may be processed, transferred and stored using various services integral to our business operations. These services may be based in locations outside of the European Economic Area (EEA) and only the essential and necessary data will be provided to them for them to fulfill their purpose. Data may also be processed by a member of staff operating outside of the EEA who works for us. By submitting your personal data to us, you agree to this transfer, storing or processing.

We have ensured that all services we use to transfer, store and/or process data, in or outside EEA, have been verified to ensure that they are compliant with the UK Data Protection Act 2018, European Union’s General Data Protection Regulation (GDPR) and any other relevant Legal Framework that applies to that particular service.

Further to this, we will continually monitor said services to ensure compliance is still being achieved at any given time and the data they hold is stored in a safe and satisfactory manner using the most up to date security measures. We will, to the best of our knowledge, not process, store or transfer any data to any service that does not comply with the UK Data Protection Act 2018, the GDPR or have adequate security measures in place to protect your Personal Data.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our Site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

 

Marketing 

Patches Emporium would like to send you information about products and services of ours that we think you might like.

If you have agreed to receive marketing, you may always opt out at a later date.

You have the right at any time to stop Patches Emporium from contacting you for marketing purposes.

If you no longer wish to be contacted for marketing purposes, please contact us.

 

What are your data protection rights? 

Patches Emporium would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

The right to access - You have the right to request Patches Emporium for copies of your personal data.

The right to rectification - You have the right to request that Patches Emporium correct any information you believe is inaccurate. You also have the right to request Patches Emporium to complete information you believe is incomplete.

The right to erasure - You have the right to request that Patches Emporium erase your personal data, under certain conditions.

The right to restrict processing - You have the right to request that Patches Emporium restrict the processing of your personal data, under certain conditions.

The right to object to processing - You have the right to object to Patches Emporium's processing of your personal data, under certain conditions. 

The right to data portability - You have the right to request that Patches Emporium transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.

 

What are cookies?

Cookies are text files placed on your computer to collect standard Internet log information and visitor behavior information. When you visit our website, we may collect information from you automatically through cookies or similar technology.

For further information, visit allaboutcookies.org.

 

How do we use cookies?

Patches Emporium uses cookies in a range of ways to improve your experience on our website, including: 

Strictly Necessary cookies - These are cookies that are required for the operation of our Site. They include, for example, cookies that enable you to log into secure areas of our Site, use a shopping cart or make use of e-billing services.

Analytical / Performance cookies - They allow us to recognise and count the number of visitors and to see how visitors move around our Site when they are using it. These cookies enable us, Patches Emporium, to monitor the performance of our site (page loading speeds, etc) to ensure that everything is functioning correctly. This also helps us to improve the way our Site works, for example, by ensuring that Users are finding what they are looking for easily.

Functionality cookies - These are used to recognise you when you return to our Site. This enables us to personalise our content for you for example, remember your preferences on the Site.

Targeting cookies - These cookies record your visit to our Site, the pages you have visited and the links you have followed, amongst other information. We will use this information to make our Site and the advertising displayed on it (if applicable) more relevant to your interests. We may also share this information with third parties for this purpose. You can find out more information about cookies and how to disable them by visiting https://cookiesandyou.com.

Analytics

We use Google Analytics to measure traffic to our Site and understand how Users move around and use our Service. We use this information to enhance the Site and Service we provide to ensure that Users get the best experience possible. We also use Google Analytics to monitor aggregate information of your website which helps us monitor the performance of features we offer within our Service to ensure full functionality. The information gathered also enables us to improve these features in the future. All of the information we collect from Google Analytics is aggregate and will not be disclosed with any other third parties.

By agreeing to this Privacy Policy, you agree to the use of Google Analytics. Google may use the data collected to assess activity on our site. As Google is a separate entity to us, it has its own privacy policy which we recommend you review. Further information specific to Google analytics and how they secure the data collected can be found here. If you wish to do so, you can opt-out of Google Analytics by following the instructions here.

 

How to manage cookies 

You can set your browser not to accept cookies, and the above website tells you how to remove cookies from your browser. However, in a few cases, some of our website features may not function as a result.

 

Privacy policies of other websites

The Patches Emporium website contains links to other websites. Our privacy policy applies only to our website, so if you click on a link to another website, you should read their privacy policy. 

 

Changes to our privacy policy

Patches Emporium keeps its privacy policy under regular review and places any updates on this web page. This privacy policy was last updated on 18th June 2020. 

 

How to contact us

If you have any questions about Patches Emporium's privacy policy, the data we hold on you, or you would like to exercise one of your data protection rights, please do not hesitate to contact us through our website or by email at [email protected].

Address:
Patches Emporium, 31 Sackville Road, Hove, East Sussex, BN3 3WA
United Kingdom